Topfeel Brings Everyday-Ready Cosmetic Bags to Cosmoprof Asia 2025

On 11 November 2025, Cosmoprof Asia opened in Hong Kong again, bringing together beauty brands, contract manufacturers and packaging suppliers from across the region.

This year, Topfeel Group Limited didn’t come with slogans—they came with bags people can actually use:

STYLISH & DURABLE PU MAKEUP BAG

WATERPROOF COSMETIC BAG

CARTOON COSMETIC MAKEUP BAG

MULTI-PURPOSE & WATERPROOF TOILETRY BAG

The focus at the booth was very clear: good-looking cosmetic bags that still make sense in a bathroom, luggage, or handbag.

A Booth Built Around Real Use, Not Just Display

Topfeel’s booth wasn’t crowded with random samples. Products were grouped by use scenario:

“Everyday makeup and commute” – PU and daily cosmetic pouches

“Water, steam and travel” – waterproof cosmetic and toiletry bags

“Gift, fun and young users” – cartoon cosmetic bags

“Travel and amenities” – larger waterproof toiletry kits

For buyers, that made it easy to connect a product line with a project: a gift-with-purchase plan, a new skincare launch, a subscription box, or hotel amenities.

Stylish & Durable PU Makeup Bags: Simple, Clean, Ready for Branding

The STYLISH & DURABLE PU MAKEUP BAG range was aimed at brands that want a tidy, polished look without going into luxury price territory.

Key details visitors kept asking about on site:

PU material with a smooth or light-grain finish, easy to wipe clean

Shapes that stay neat even when full, so the bag doesn’t collapse on a shelf

Smooth zippers that open in one pull, without catching on the lining

Inner layouts that can be adjusted—brush loops, small pockets or just one big compartment

Many buyers immediately linked this line to:

Department store or duty-free sets

Loyalty gifts or member gifts

Smaller “starter kits” for new product ranges

For private-label clients, Topfeel highlighted options like custom colors, tone-on-tone logos, metal logo plates and matching lining tones, so the bag feels like part of the brand, not generic packaging.

Waterproof Cosmetic Bags: Made for Bathrooms, Not Just Photos

The WATERPROOF COSMETIC BAG series took care of a very down-to-earth issue: toner spills and damp countertops and travel leaks.

These models concentrated on:

Keeping the outer materials water resistant and suitable for washbasin areas.

Adding lined interiors that can be wiped down in case of any spills of foundation or cream.

Designing shapes that are self-standing rather than rolling around.

As for clients of the body care, skincare and spa brands, this product range was ideal for:

Travel packs

Retail corners in spas or clinics

Online packs sent to warm, humid areas

One of the most recurring subjects at the booth was cleansing. Buyers were curious about whether the lining could be wiped and how it held up after consistent use. The Topfeel team had samples to be opened and pressed, and to be bent and demonstrated rather than just showing the brochures.

Cartoon Cosmetic Makeup Bags: Small Format, Big Personality

In another area, the CARTOON COSMETIC MAKEUP BAG line drew in buyers working with younger audiences, K-beauty inspired branding, or gift-heavy channels.

These bags leaned on:

Playful prints, icons and character-style graphics

Softer bodies that still keep shape in a school bag or tote

Sizes suitable for basic makeup + small personal items

These are the kind of bags that work well for:

Holiday gift sets

Teen or student-focused product lines

Collabs with influencers, artists or IP licensors

Because artwork is the main selling point, customization was a big part of the conversations:
Pantone color matching, print positioning, logo placement and how the print holds up after daily handling. Topfeel also explained options for screen printing, heat transfer and digital prints, depending on the level of detail.

Multi-Purpose & Waterproof Toiletry Bags: One Bag, Many Projects

The MULTI-PURPOSE & WATERPROOF TOILETRY BAG range was designed as a “problem-solver” product: big enough for toiletries, tough enough for travel, and neutral enough for different brands.

Typical features on show:

Spacious interiors for bottles, tubes and accessories

Water-resistant outer and lining, suitable for bathrooms and travel

Optional handles, hooks, or inner dividers

Visitors from hotels, travel retail and amenity kit companies were especially interested in this line.
For them, one bag model that can be slightly adjusted (color, logo, inner layout) across several projects helps control cost and simplify sourcing.

Behind the Products: Customisation and Production Support

During the show, most in-depth discussions at the Topfeel booth were not only about what was on the table, but what could be customized behind the scenes:

Materials: PU, nylon, polyester, waterproof fabrics, clear PVC/TPU, recycled options

Logos: print, embroidery, deboss/emboss on PU, metal badges, zipper pull branding

Packaging: individual polybag, simple card, or custom gift box

Order model: test order first, then scale up once the market response is clear

Topfeel also stressed practical details buyers care about but brochures rarely mention:

zipper specifications and smoothness

bar-tacking at stress points

lining thickness and cleaning behavior

how bags are packed in cartons to avoid deformation during travel

From Trade Fair Sample to Real Product Line

Cosmoprof Asia 2025 gave Topfeel a chance to show that cosmetic bags can be more than “extras”.

For buyers who stopped at the booth, the path forward is straightforward:

Decide which bag line matches the target customer and price range

Adjust size, material and inner layout

Confirm logo method and color palette

Move from sample to pilot order, then to bulk

As beauty brands keep moving toward better packaging experiences and reusable accessories, practical cosmetic bags are becoming part of the product, not just the wrapping.

Looking Ahead: From One Show to Long-Term Partnerships

For many visitors, the conversation at the booth didn’t stop when the exhibition hall closed. After seeing and touching the samples on site, the next step was very down-to-earth: sharing target price ranges, preferred materials, and launch timelines, then arranging follow-up calls with their teams. Some buyers were planning seasonal gift sets for 2026, others were preparing everyday cosmetic bag lines for online stores and retail chains.

Topfeel’s team also invited interested partners to send their own artwork and rough ideas, so the design and sampling process could start quickly. Instead of offering only “template bags”, the goal is to help brands build items that feel made for their audience—whether that means a calm, minimal PU makeup bag for a skincare line, or a bright cartoon pouch for a teenage color range.

For Topfeel, the trade show is not an isolated event, but a starting point: one more chance to prove that cosmetic bags can be well-designed, practical, and reliably produced at scale for beauty brands around the world.